In addition to allegations about Activia Yogurt, the FTC’s recent settlement with Dannon Corporation challenged health…
Tag: Claims
The Facts Matter: Publix Defeats Certification of Off-The-Clock Assistant Manager Claims
Seyfarth Synopsis: Advancing the trend of courts unwilling to rubber stamp the conditional certification of FLSA…
First FTC ROSCA case challenges bogus BOGO and “free” claims
It’s called ROSCA – the Restore Online Shoppers’ Confidence Act – and it prohibits marketers from…
Cleaning up ad claims | Federal Trade Commission
Science, studies, and statistics. There’s a reason advertisers feature them so prominently. When used accurately, they…
Prevagen complaint suggests mindfulness about memory claims
Ads for Prevagen claimed that the purported memory improvement supplement is “The Name to Remember,” but…
Pulleys pushed with deceptive Made in USA claims
According to a settlement announced by the FTC, a Texas-based company used misleading Made in USA…
The Younger Games? FTC challenges anti-aging claims as unsubstantiated
Who among us wouldn’t want to turn back the hands of time? But don’t try to…
FTC challenges Online Trading Academy’s money-making claims
Ads for health products often target Boomer Consumers, but those aren’t the only claims pitched to…
Lysol must modify “Eliminates Odor” claims, ad watchdog says
A high-profile dispute gets a mixed response from BBB By James R. Hood of ConsumerAffairs April…
The “law” of averages: FTC challenges SoFi’s student loan refinancing claims
Imagine a baseball scout is taking a look at a prospect. On paper, the slugger’s batting…
FTC sues Cambridge Analytica for deceptive claims about consumers’ personal information
The data that Facebook collects about its users could reveal a lot about users’ personalities. A…
FTC Workshop Targets Digital Marketplaces for Potential Predatory Pricing Claims
During a recent virtual workshop hosted by the Federal Trade Commission (FTC), academics, trade association representatives,…
Can you support your claims about Privacy Shield, CBPR participation?
Phileas Fogg was famous for going around the world in 80 days, but when it comes…
FTC, FDA warn companies making Coronavirus claims
When public health concerns hit the headlines, some companies rush to the market with products advertised…
Workado ordered to tone down claims for its 'AI detector'
It's not much more accurate than tossing a coin, the FTC alleged By Truman Lewis of…
Workado ordered to tone down claims for its 'AI detector'
It's not much more accurate than tossing a coin, the FTC alleged By Truman Lewis of…
FTC challenges claims for opiate withdrawal products
Is there a family or a workplace that hasn’t been touched in some way by the…
FTC Order Requires Workado to Back Up Artificial Intelligence Detection Claims
The Federal Trade Commission issued a proposed order requiring Workado, LLC to stop advertising the accuracy…
Grading your degradability claims: The latest for green marketers
Golf tees, food containers, paper plates, shopping bags, additives for plastics, and rebar caps to prevent…
Shape up your shapewear claims
We can’t vouch for the accuracy of Shakira’s representation that “Hips Don’t Lie.” But the FTC…
Mars Petcare in the doghouse for deceptive claims about Eukanuba
“It’s a dog’s life,” they say – and according to Mars Petcare, its Eukanuba brand of…